In this episode we are talking to Mohamed Abdulaziz, a go-to-market veteran from Egypt. While working for a P&G distributor and other multinationals he learned and developed the fundamental models and tactics that he would later need. He widened his exposure through multi consultation assignments for several industries. Finally, he consolidated the journey by founding and leading Brimore.
Brimore is a social commerce and parallel distribution platform allowing local suppliers have nationwide coverage through a network of individual distributors (mostly housewives) selling their products in their circles using all possible channels.