MifugoHela is a fintech company working in the livestock trading market in Kenya. We’re promoting financial inclusion for millions of livestock traders with our digital wallet and cashless payment system. We provide access through a smartphone app, USSD, as well as our at-market agents.
We have established an important partnership with Kenya Livestock Marketing Council (KLMC) which enables us to launch with 20,000 customers in the first month. Our scale potential is enormous – 20 million livestock traders in the horn of Africa and we’ve already received proactive interest from Mozambique, Botswana, and Namibia. $160 million valuation.