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We launched our service in our segment earlier than all our competitors hence we have generated relevant traction that puts our brand recognition and value above everyone else. Our founder has wide experience in sales and has been an entrepreneur for the past 11 years.
We utilize a light product development cycle where we only build core functionality like software inhouse while outsourcing the hardware manufacturing to contract manufacturers with prior and proven experience.This has enabled us get to the market faster without long product development cycles and with lower capital expenditure particularly in Research and Development which will guarantee a faster path to profitability.