BFREE Pioneering ethical credit management in Africa

The Lagos-based fin-tech focuses on improving consumers’ financial health through its tech-enabled, credit management solution that makes collection processes more scalable, efficient, and user-friendly. BFREE’s solution aims to incentivize consumers that have fallen behind on their credit repayments to sustainably clear their balances by deploying a combination of self-servicing solutions, communication automation, and human operations, supported by machine learning algorithms that cluster and predict customer behaviour. This results in higher recovery rates for lenders and a better customer experience for borrowers.