SUMA por Fundación MetLife y New Ventures

Small decisions today, big changes tomorrow.


Mar 24 - 9:00 - Mar 26 - 9:00  • 
New Ventures Accelerator/Incubator
Argentina, Belize, Bolivia, Brazil, Canada, Chile, Colombia, Costa Rica, Cuba, Dominica, Dominican Republic, Ecuador, El Salvador, Grenada, Guatemala, Guyana, Haiti, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Suriname, United States of America, Uruguay, Venezuela
Agribusiness, Clean technology and energy, Construction and manufacturing, Education, Financial services, Utilities
10. Reduced Inequality, 17. Partnerships to achieve the Goal

Incorporate behavioral sciences to your strategy to improve your beneficiaries ‘ financial health!

MetLife Foundation and New Ventures invite you to join our virtual conference on March 24.25 and March 26 from 9:00 to 11 :30am CST (register on this page)  where you will learn more about:

  • Financial health in Latin America; how do we go?
  • Behavior sciences: what are they, how can I apply to my company, why they are
  • You will hear the testimonies of several entrepreneurs who have gone through challenges similar to yours and applied behavioral sciences to solve them.


Who will be with us?

Experts from BFA, Common Cents Lab, Instituto Mexicano del Behavior, Laboratoria, Pixza, Destácame, Cirklo, among others.

Rodrigo Villar
New Ventures

Armando Laborde
New Ventures
Nalleli Garcia
Fundación MetLife
Fernando Trujillo
Fernando Trujillo
Fundación MetLife
Marjorie Castillo
Fundación MetLife
Gabriela Zapata
CGAP Consulting and BFA Global
Lucile Baratier
Jorge Gonzalez
Hans Frech La Rosa
Common Cents Lab
Lorenza Ruiz
Javiera Martínez
Pedro Moura
Flourish Savings
Fernando Lamoyi
Ana Cristina Porchini
Daniel Carvallo
Cura Deuda
Javier Ruiz Galindo
Cura Deuda

Emiliano Diaz
Instituto Mexicano de Economía del Comportamiento


Wednesday, March 24


Thursday, March 25


Friday, March 26

  • 8:55 am | Home – Reception
  • 9:00-9:45 am | Why is behavioral science handled as an intervention? by Emiliano Díaz from the Mexican Institute of Behavioral Economics.
  • 10: 05-11:20 pm | Workshop for the audience: ideas and initiatives based on Behavioral Sciences.