Improve your sales strategy to BoP

Join the bootcamp on market research for a successful marketing and distribution strategy to the Base of the Pyramid

Click on the image above to download the flyer!

Are you a social entrepreneur looking to improve reaching low-income customers?

Join the bootcamp on market research for a successful marketing and distribution strategy to the Base of the Pyramid!

The online bootcamp will take you through modules in which you get access to the latest insights on business modelling, market research and marketing and distribution. You will have the chance to strengthen your capabilities and use a variety of tools to develop a marketing and distribution strategy. Participants get to interact with experts and participants from businesses around the world.

The bootcamp is designed to fit the needs of Social Entrepreneurs, working in developing countries. Participation in the online bootcamp is free of charge. Sign up early to get a place in the special peer learning program, where you will get feedback on your assignments! We advise entrepreneurs to also create a venture profile for their company on the IB Accelerator platform. Explore the current 100+ inclusive business ventures on our platform and add your company to the list!

The online bootcamp will be structured in 4 modules over a 4-week period. Each module consists of videos, background reading material and an assignment. In each module there is room to interact with other course participants. Experts are also active on the forum and will provide feedback on assignments. You will spend approximately 3 hours per week including ~1 hour of individual online reading.

Registration is open up from August 17th until September 11th. The online bootcamp will take place from September 15th until October 12th. You will be able to go through the material and submit the assignments in your own time and pace.

More information
Download the flyer (PDF) for more information about the modules and the way you can participate in the bootcamp.

Join the bootcamp! Go to

We hope to see you online in September!

The teams of Siemens Stiftung, Endeva and IB Accelerator

This bootcamp is developed by:

Bootcamp supported by


September 11, 2015
Program dates Sep 15 - Oct 13, 2015
Organizer Inclusive Business Accelerator
Angola, Benin, Botswana, Burkina Faso, Burundi, Cabo Verde, Cameroon, Central African Republic, Chad, Comoros, Congo, Congo, Democratic Republic of the, Côte d'Ivoire, Djibouti, Equatorial Guinea, Eritrea, Eswatini, Ethiopia, Gabon, Gambia, Ghana, Guinea, Guinea-Bissau, Kenya, Lesotho, Liberia, Madagascar, Malawi, Mali, Mauritania, Mauritius, Mozambique, Namibia, Niger, Nigeria, Northern Africa, Rwanda, Sao Tome and Principe, Senegal, Seychelles, Sierra Leone, Somalia, South Africa, South Sudan, Tanzania, United Republic of, Togo, Uganda, Zambia, Zimbabwe
Agribusiness, Clean technology, Education, Financial services, Food and beverage, Healthcare, Manufacturing, Renewable energy, Retail, Waste management and recycling, Water, sanitation and hygiene