Connecting today's low-income consumers with the dignified choices of tomorrow


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Utrecht, The Netherlands
Sub-Saharan Africa, Southern Asia
Consulting and business development

Bopinc is a not-for-profit organization that accelerates the impact of market-driven innovative strategies in low-income markets – the “Base of the Pyramid” (BoP). We believe the best products should be available where they matter most, and that fulfilling the BoP’s aspirations and needs is key. Since 2010, Bopinc has been supporting inclusive innovation through the power of entrepreneurship. In our collaborations with startups, SMEs and MNCs, every new idea is turned upside down and inside out until we find the right innovation for low-income communities.