Team Wede is led by a diverse, experienced team of professionals combining entrepreneurial vision, technical expertise, and international market knowledge essential for scaling our franchise-driven platform across emerging markets. Leadership Team: Ricardo Madeira – Founder & CEO, Visionary entrepreneur driving Wede’s expansion strategy across Portugal, UAE, and African markets. Leads business development, investor relations, and strategic partnerships for international growth. Madalena Madeira – Partner, Co-founder providing strategic oversight and operational excellence. Brings complementary business acumen and market insights crucial for sustainable expansion. Volodymyr Khmil – Consultant Advisor, Strategic advisor providing market expertise and business development guidance. Contributes valuable insights for international expansion and franchise model optimization.