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UBAWA NeoMerchant Services Limited Redefine client experiences with innovation and simplicity

Cover image of UBAWA NeoMerchant Services Limited, Fashion venture on VC4A

UBAWA is creating smart, simple tools to help Kenya’s small traders thrive. Our AI assistant, MaliKito, brings together sales, customer support, payments and inventory, through platforms traders already use, like WhatsApp and TikTok.
With MaliKito AI, everyday chats become powerful, automated storefronts for online sellers.

While for physical shops with high foot traffic, our AI-powered Stock Count tool uses a basic camera at the sales counter to track sales and update inventory in real time. Traders also get smart restock alerts directly on WhatsApp, so they never run out of stock.
MaliKito AI is built to support inclusive innovation, empower small traders, and promote decent work and sustainable growth in Africa’s informal economy

Sectors Fashion, Food and beverage, Retail
Location Nairobi, Kenya
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