Pure Life Pure water in safe glass, For a healthier Ethiopia.

Cover image of Pure Life, Food and beverage venture on VC4A

Pure Life is a visionary startup based in Tigray, Ethiopia, dedicated to producing premium natural spring water. Unlike existing brands that use plastic, we are introducing reusable glass bottling to ensure consumer health (BPA-free) and environmental sustainability.
​We have identified a high-quality water source and are seeking a strategic partner for a $5.5M (685M ETB) investment. We propose a phased approach, starting with 50% funding for Phase 1 to set up the infrastructure and begin local distribution. Our goal is to lead the eco-friendly beverage market in East Africa while creating jobs and promoting industrial recovery.
Furthermore, our strategic roadmap includes a transition to exporting our premium glass-bottled products to neighboring markets and the Middle East, once we have established a dominant presence in the local Ethiopian market.

SectorsFood and beverage, Manufacturing
LocationEthiopia
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