MSMEs in Africa experience stunted growth since they have a hard time accessing credit. Paylend is a financial ecosystem that provides credit management solutions to MSMEs in Africa by digitizing the credit transactions for these enterprises. As well based on the agent registration model of shops on our eco-system, our users are also able to disburse funds as vouchers that are redeemable in Paylend registered shops.
Our primary target is the MSMEs in Africa whose population in Africa is over 100 million. Our primary market alone holds over 7 million MSMEs. Paylend targets to capture 4.5% of this market in the next 3 years but the potential is limitless.