90% of the time, the human buys a product because it seemed attractive and if it is within reach, even if it has a higher and reasonable price, it will make the effort to buy it. This allows 3 things to happen: 1-Sana competition between large and small companies. 2-The most creative and value solutions can have greater scalability. 3-Sustainable products compete and position more strongly.
Our income may be as follows 1-Payment per project (single transaction) 2-For sales royalties (continuous transactions) 3-Combined (royalty-payment per project) 4-Sale of our products The benefits we can give to our customers. 1-Cost reduction 2-Brand positioning 3-Design strategy