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Lina Brands Where dreams take flight

Cover image of Lina Brands, Creative, media and entertainment venture on VC4A

Applift is a mobile talent competition platform that helps performing artists to be discovered, make money, and build a professional career from their talent, through digital competitions and strategic partnerships.

Each month, Applift hosts virtual talent shows with rules. Contestants record and upload their competing videos in categories like singing, dancing, comedy, and performance .

Users vote within the app to select the winning videos. The top 3 performers with the most votes are selected as winners and receive cash prizes, training and job opportunities

We partner with talent agencies, casting directors, scouts, brands, agents, and record labels to connect winners to opportunities of being discovered , signed or booked to perform at shows and events (local and international).

SectorsCreative, media and entertainment, Mobile
LocationEast London, South Africa
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