BMC Workshops – Cairo & Alexandria, January 2018

For enterprise founders, aspiring entrepreneurs and business strategists


Organized by:

Thomas van Halen
Investor Relations and Startup Research Lead at VC4A


4 hours

Time and location:

Sunday, January 14th, 2018 12:00pm in  the Planetarium in the Bibliotheca Alexandria (Address: Address: Al Azaritah WA Ash Shatebi, Qesm Bab Sharqi, الإسكندرية 21526, Egypt)

Monday, January 15th, 2018 12:00pm at the Greek Campus (Address: The Blue Room at the GrEEK Campus, El Tahrir, Abdeen, Cairo Governorate 11111, Egypt)

Wednesday, January 17th, 2018 12:00pm at Ideaspace, Cairo (Address: 124 Othman Ibn Affan, Qism El-Nozha, Cairo Governorate 11361, Egypt)


The Business Model Canvas is a strategic management and entrepreneurial tool. It is extremely useful in describing, designing and summarizing a start-up idea. Any company’s business model can be described in nine basic building blocks: namely, customer segments, value proposition, distribution channels, customer relationships, revenue streams, key activities, resources and partners and finally, the cost structure. During this workshop participants will get to understand the different components of the Canvas and will learn how to frame and answer key questions about a business model and its execution.

Learning objectives:
  • Ability to substantially ideate, describe, evaluate and discuss a business model using the Business Model Canvas;
  • Ability to design business models that work and to create value propositions that sell;
  • By the end of the workshop participants would have a first draft of their own business model canvas, creating a solid foundation for their start-up.
Who should attend:

Anyone looking for hands on tools to apply to their business model. You could be an enterprise founder, an aspiring entrepreneur or a business strategist. This is a hands-on workshop and it is therefore useful for participants to have an initial idea of the business on which they’d like to work.



Organizer VC4Africa Events
Website Visit website
Location Various locations
Cairo, Cairo Governorate, Egypt
Targets Egypt
Retail and wholesale, Agribusiness, Automotive, Banking, Clean technology, Computer hardware, Computer software, Construction, Creative, media and entertainment, Diversified services, E-commerce, EdTech, Education, Electronics, Financial services, Food and beverage, Healthcare, HealthTech, Insurance, Internet, Leisure and travel, Manufacturing, Mobile, Real estate, Renewable energy, Telecom, Transport and logistics, Utilities, Waste management and recycling, Water, sanitation and hygiene