Curso de transformación digital y sostenibilidad

The Institute for Women & Business promotes the training and support program for companies led by women to support them on their way to digitalization and opens the doors to the world of sustainability.

This program is dictated by IMPAQTO Academia. IMPAQTO is the first B company in Ecuador and its mission is to help Latin American entrepreneurs turn their businesses into scalable triple-impact companies. IMPAQTO works in partnership with Google for Startups.

The program offers the following benefits:

• Access to the knowledge of leading companies worldwide that manage digital platforms for efficiency in strategy, marketing and sales.
• Advice on the design of the sustainability strategy to prepare and strengthen companies for the new era.
• Make it easier for businesses run by women to receive in-depth training in topics for the growth of their businesses and, in turn, to be more sustainable.
• Certified by the UNIFRANZ Postgraduate Unit.

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Contents

• Digitization of the company
• Diagnosis and business strategy
• Digital market
• Financial efficiency
• Digital communication tools, sales
• Company sustainability
• Sustainable strategies
• Sustainable development with a business approach

Target audiences

• Aimed at Bolivian women microentrepreneurs, entrepreneurs and owners of formal businesses.
• They want to grow and adapt to the digital age
• They seek to leave a positive mark on the world
• They have from 1 to 9 workers
• They manage companies that invoice a minimum of Bs 174,000 annually or a minimum of Bs 14,500 monthly
• They have NIT

Program

• DATE: October 17 to November 7
• DURATION: 6 sessions, twice a week, 3 weeks
• SCHEDULES: From 16:30 to 18:00