Africa eDigital Connect Summit 2022

The Impact of Digital Marketing & Technology on Business Models in Our Era.

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About Africa eDigital Connect Summit 2022

Offline marketing isn’t as effective as it used to be as the internet currently makes up 61% of online purchases and online search queries. They allow consumers loads of access to digital data and media which means that you need to meet them where they are already spending time: On the internet.

Technology on the other hand, has transformed marketing by making campaigns more personalized and immersive for people and creating ecosystems that are more integrated and targeted for marketers.

What are brands doing about it?

Brands are constantly looking for new digital marketing trends based on the evolution of technology, and platforms, to identify new opportunities that they can tap into. It’s also an opportunity to position your brand as the foremost Kenyan/African companies that support the current digital marketing and technology trends. Come connect, interact and learn from top industry players and experts on matters digital marketing and technology on business

Every business needs to be up to date with new trends in Digital Marketing & Technology. Technology has transformed marketing by making campaigns more personalized and immersive for people and creating ecosystems that are more integrated and targeted for marketers.

About eDigital Connect

eDigital Connect is a business network that empowers African businesses so that they are able to compete on a global scale. We are therefore a business referral network & consultancy firm that is all about stretching the capacity of businesses by building competitive portfolios, financial management, networking and funding opportunities, and mentorship for our members.

Overview

OrganizereDigital Connect Africa
Website Visit website
Location
The Panari Hotel Ltd, Mombasa Road, Nairobi, Kenya
Targets Africa
Sectors
Artificial intelligence, ICT, Information technology, Internet of things (IoT), Marketing and PR, Virtual reality

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