The ecommerce industry in Nigeria is highly centralized with focus on main markets and generalized approach to product offering. Competition is stiff and access to customer adoption is limited.
We are an ecommerce platform with a niche service focus on underserved markets, younger generation internet savvy customers and high frequency products. We seek to sell only what customers want.
Our competitive advantage is to distrupt the current ecommerce marketplace and stockpiling business model with a lean system built on factory to customer logistics model, small sized high frequency product and business outsourcing.