According to ICF (The Investment Climate Facility For Africa), in Africa the small business sector is the largest employer. In South Africa the small business sector employs 60 percent of the labour force and contributes approximately 34 percent of the country’s Gross Domestic Product (GDP). In Ghana this sector contributes 70 percent of GDP and over 92 percent of businesses in the country.
Today, some of the challenges facing small businesses across Africa are access to market, competing against established brands with marketing budgets..
Co-founded by creatives with over 22 years in advertising, yumo started it’s journey by offering small businesses across Africa with free ads on social media (Facebook) to market their products or services. Our online marketplace – yumo.co.za, connects small business products and services to consumers. Anywhere, any time. Whether you want to sell goods or services or buy from a small business, find everything you need in one marketplace.
|Stage||Unknown EST March 2016|
|Location||Sandton, South Africa|
|Markets||Algeria, Angola, Benin, Botswana, Burkina Faso, Burundi, Cabo Verde, Cameroon, Central African Republic, Chad, Comoros, Congo, Congo, Democratic Republic of the, Côte d'Ivoire, Djibouti, Egypt, Equatorial Guinea, Eritrea, Eswatini, Ethiopia, Gabon, Gambia, Ghana, Guinea, Guinea-Bissau, Kenya, Lesotho, Liberia, Libya, Madagascar, Malawi, Mali, Mauritania, Mauritius, Morocco, Mozambique, Namibia, Niger, Nigeria, Réunion, Rwanda, Sao Tome and Principe, Senegal, Seychelles, Sierra Leone, Somalia, South Africa, South Sudan, Sudan, Tanzania, United Republic of, Togo, Tunisia, Uganda, Zambia, Zimbabwe|
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