Simply Elegant Wears Quality Isn't Always Expensive

The brand is made up of two key players currently; the Founder who is also the Creative Director and the Tailor.
The Creative Director handles almost all the affairs of the brand from the sourcing of fabrics to the style production, marketing, handling of orders etc while the Tailor basically sews the garments. These two people are extremely passionate and committed towards making the best out of the brand. Even at the low points when no orders were made, the passion and the enjoyment derived from sewing made them forge ahead whilst thinking on how to use new tactics to get customers.