At Otential we want solve students problems through offering homework help and tutoring services. Many students face challenges academically and we want to make their academic journey to be less painful, frustrating and more efficient. This business has potential since the are over 660 million students in Africa, this students are facing academic challenges each and everyday , our services are designed to solve the problems students face e.g. our homework help service will provide students with with a database of answered questions, so now they wont have to spend hours on a problem that they are struggling with, they can simply go to our database and search for answer of that particular questions and thus enabling them to be more efficient and fast. Covid-19 has forced the education sector in Africa to move towards teaching online and this has further increased the potential of our business as most students will now have the necessary resources and more students can use our services.