The idea of an elevator pitch is applied in our business. If executed well, this short pitch will spark the curiosity of the client and encourage them to ask more questions. Because of its brevity, an elevator pitch works great when seeking investors.
Another type of pitch we adopted is the live plan pitch, which relies more on visual aids than on speaking. The general idea of this pitch is to hand all of the customer’s representatives a neatly formatted single page containing relevant information such as a market summary, financial information, or related legislation. This type of pitch is particularly effective when meeting with individuals and organizations who value empirical data, such as accounting firms, financial planners, and banks. With a bit of customization, this type of pitch can be delivered to a variety of investors or customers.