Today, 90% of retail transactions in Africa (and many emerging markets) occur through informal channels — with millions of ‘corner shops’ and field sales agents acting as the first point of contact for consumers and brands.
Through MarketForce 360, FMCG companies & service providers are able to manage their field sales activities and grow their distribution channels. This market represents a TAM of $1.5T through 15M+ retail outlets in Africa alone. Over the past year, MarketForce has processed over $200M in GMV and established partnerships with over 50K retailers while securing over $1M in revenue contracts.
|Stage||Growth stage EST January 2018|
|Sectors||Financial services, Manufacturing, Retail and wholesale|
|Markets||Burundi, Côte d'Ivoire, Ethiopia, Gambia, Ghana, Guinea, Kenya, Malawi, Mozambique, Nigeria, Rwanda, Senegal, South Africa, Tanzania, United Republic of, Uganda, Zambia, Zimbabwe|
|Revenue||Upgrade to view details|
|Contact||Login to view details|