The goal of all business is profit. The source of all profit is sales. The driver of all sales is marketing. The core of all marketing is branding. As life and work become increasingly ‘digital’, businesses must adapt to technology to ease and accelerate how they find convince and convert new customers. The Exa Platform is a one-stop digital shop for marketers to find, purchase and subscribe to all the information, products and services they need to win market share and grow profits at every stage of business growth.