Our mission is to connect startups with traditional audiences. One of the things that startups find difficult is connecting with traditional audiences which currently make up more than 60% of the population. Only 28.4% of Nigerians are online (Source: World Bank). So far we have connected more than 70 startups with over 2 million radio listeners across our radio podcasts. Advertising spend in Nigeria is expected to grow to more than $630 million in 2018. Internet ad spend represents only %16 of this value (Source: Statista.com).