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Digit-AD Digital Out-Of-Home Advertising on screens

Digit-AD

Digit-AD

For all businesses especially smaller businesses with limited budget, online marketing is the first choice because they only spend money on the customers they want to reach and can control their budget through algorithms On the other hand, we live in a world where only 46% of the population has access to the internet It poses huge challenges for companies which want to reach their consumers, for example, in emerging markets such as sub Saharan African countries, where less than 20% of the population can currently be reached online through social media Therefore, companies have to resort to traditional outdoor advertising, which in turn is inflexible, expensive, time consuming and not targeted From these insights, we at Digit AD aim to revolutionize the Out of home advertising in these countries by providing a cloud based platform where companies can target their consumers on outdoor digital screens place in Hotels, restaurants, gas stations, pubs, supermarket.

Sectors Artificial intelligence, Information technology, Marketing and PR
Location Aachen, Germany
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