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Chari Co Ecommerce and financial services app for proximity stores in N. Africa

Cover image of Chari Co, Retail venture on VC4A

Chari is an app used by traditional grocery retailers In Morocco and Tunisia. They use it to order any FMCG products they resell in their store. The shop owners get delivered in less than 24 hours and can pay Chari with a 30-day delay through an internal Digital Wallet.
So far, 10k stores have tried Chari’s service, out of which 4k are monthly active users. On average, Chari’s users order a basket of 100 USD, 4 times a month. Chari has been growing 10% month over month and will reach a monthly GMV >3M USD by December 2021.

SectorsRetail, Retail and wholesale
LocationCasablanca, Morocco
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