Go-to-Market Strategy and what to focus on
We are pre-launch and our main challenge regards how we prepare for the market, positioning our product, securing the right partnerships and having the right messaging. In mitigating this challenge, we have developed and are continuously refining our plan on story telling and messaging with help from our mentors at Microsoft.
We would be glad to get support in putting together a workable plan fro securing strategic partnerships, managing product launch, product positioning and feed back loop. It will help us manage market expectations and take corrective and pre-emptive measures promptly.